Tuesday, March 15, 2011

AN IMPORTANT MILESTONE IN OUR HISTORY


We are very excited to announce this important milestone in the history of our organization, FTC Canada has changed its name to Speroway.

What does Speroway mean? Our unique name combines Spero, the Latin word for “hope”, with way, representing the path we follow. Pronounced spare-o-way, it represents a hopeful way forward, both for our organization and the people we assist.

In many ways, it represents FTC Canada coming into its own as a relief and development agency. In the five years since we began with our first food drop in Cambridge, Ontario, Canada, we have become a leading contributor to meeting the needs of hungry children and their families in many countries with the help of caring Canadians. We hope that our new name and logo will bring greater visibility to our organization and strengthen our ability to communicate with our supporters so that our efforts to pass on their love and compassion for those in need can continue to grow.

Foremost in our decision to change our name was a desire to assert ourselves as an independent Canadian organization with its own projects and unique ways of serving those in need. The name “FTC Canada,” which came about through a distant affiliation with Feed the Children International, has caused some confusion over the years. As Speroway, we will continue to partner with Feed The Children and other international aid agencies on select projects, as well as pursue our own unique overseas projects.

We are also excited to unveil our dynamic new logo. A globe encompassed by a gentle wing. It represents the caring embrace of God, who makes all things possible and inspires us to bring hope to children both at home and around the world. Our new tagline “Delivering hope to needy children”, affirms our promise to serve those around the world.

Changing the name of FTC Canada also gives us “wings” to explore new ways of providing support. Food distribution will continue to be at the core of our efforts. But we’re increasingly excited by new opportunities to provide medical and dental care, education, housing and other essentials that will enable us to make a more lasting impact on hungry children and their families.

Thank you for being part of FTC Canada’s success in delivering hope! As we embark on our next phase of growth, as Speroway, we hope we can count on your continued support and encouragement.

Please visit the new website and blog by clicking HERE.

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